A report by Agence France Presse. Directed by Anne Meyer.

Occasionally there are images that generate something elegant, authentic, classy. For me: Concorde, the Citroën DS, Yves Mourousi who used to tell us “I’ve just received an AFP dispatch” so of course when the AFP asked me to do a little documentary on my humble activity, I couldn’t believe it! And the 2-line telex or telegram is finished: this was video, photos, text for all media.

That’s how the story of Morta knives ended up for a few days on the Orange home page, in most newspapers of the regional press, on the websites of the national press and even in a major Swiss daily.

A real booster when starting a business!

Duration: 2 minutes 48 s.